AI-Driven Innovations in Electrochemical Technologies for Sustainable Energy Solutions blends principles of data science, materials engineering, and energy technology to offer a forward-looking exploration of how Artificial Intelligence is reshaping the design, optimisation, and performance of electrochemical technologies. Across nine well-structured chapters, the book progresses from foundational principles of AI-integrated electrochemical systems to advanced applications in batteries, fuel cells, supercapacitors, and electrolysers. Topics include AI-assisted materials discovery, performance optimisation, real-time monitoring, predictive maintenance, and system-level energy management. Ethical, environmental, and policy considerations surrounding AI adoption are also examined, along with case studies that demonstrate real-world impact. With its interdisciplinary perspective and emphasis on practical innovations, this book equips readers with a deep understanding of how AI reduces experimentation time, streamlines design processes, and drives next-generation sustainable energy solutions. Key Features Comprehensive coverage of AI-enhanced electrochemical systems Real-world case studies and application-driven insights Focus on AI-assisted material discovery, optimisation, and predictive maintenance Discussions on the ethical, environmental, and policy dimensions Forward-looking perspectives on integrating AI with sustainable energy and healthcare technologies

The Handbook of Defense Project Management equips readers with the knowledge, frameworks, and practical tools necessary to navigate the complexities of modern defence initiatives, providing a comprehensive, authoritative guide to managing defence projects in today's rapidly evolving professional environment, where technology and security are key aspects. Topics covered include project planning, decision-making, stakeholder engagement, contract and program management, agile methodologies, and technology integration. The book also explores advanced challenges such as procurement complexity, supply chain resilience, model-based systems engineering, leadership, education initiatives, and the use of combat simulations for operational effectiveness. Real-world case studies, including NATO collaborations and academia-industry-defence partnerships, illustrate best practices and actionable strategies. Key Features: Combines foundational knowledge with advanced, specialised topics in defence project management. Brings about a multidisciplinary approach bridging management, technology, and strategy. Provides practical frameworks, tools, and real-world case studies to enhance project success. Gives a global perspective with contributions from leading defence scholars and practitioners.

Mastering IMC: A Comprehensive Guide to Integrated Marketing Communication is a grounded exploration of how organisations can strategically coordinate diverse marketing tools to deliver a unified, consistent, and impactful brand message. Bridging theory and practice, the book provides a holistic understanding of communication strategies across both traditional and digital platforms.Beginning with a strong foundation in the fundamentals of marketing communication, the book traces the evolution, scope, and strategic importance of IMC in today’s competitive marketplace. Chapters examine the core elements of Integrated Marketing Communication (IMC), including advertising, public relations, sales promotion, direct marketing, and digital media, highlighting their interdependence and strategic alignment. Additional chapters address consumer behaviour, brand positioning, media planning, message design, and campaign evaluation, supported by real-world examples and illustrative case studies. The concluding sections focus on emerging trends such as social media integration, content marketing, and data-driven communication strategies, reflecting the evolving digital landscape. Key Features-Clear explanations of IMC concepts and strategic frameworks-Integrated perspectives on traditional and digital marketing communication tools -Practical case studies and real-world exampleslt-Visual summaries, reflective questions, and application-oriented insights-Aligns with current industry practices and market trends.

<div>The <i>Handbook of Defense Project Management</i>&nbsp;equips readers with the knowledge, frameworks, and practical tools necessary to navigate the complexities of modern defence initiatives. The book provides a comprehensive, authoritative guide to managing defence projects in today's rapidly evolving professional environment, where technology and security are key aspects.</div><p>Topics covered include project planning, decision-making, stakeholder engagement, contract and program management, agile methodologies, and technology integration. The book also explores advanced challenges such as procurement complexity, supply chain resilience, model-based systems engineering, leadership, education initiatives, and the use of combat simulations for operational effectiveness. Real-world case studies, including NATO collaborations and academia-industry-defence partnerships, illustrate best practices and actionable strategies.</p><p>Key Features:</p><ul><li><p>Combines foundational knowledge with advanced, specialised topics in defence project management.<br><br></p></li><li><p>Brings about a multidisciplinary approach bridging management, technology, and strategy.<br><br></p></li><li><p>Provides practical frameworks, tools, and real-world case studies to enhance project success.<br><br></p></li><li><p>Gives a global perspective with contributions from leading defence scholars and practitioners.</p></li></ul>

<div>Accounting Sustainable Development: International Advancements at Macro and Micro Level is a precise yet authoritative examination of how modern accounting systems have evolved to support sustainable development policymaking. The book draws on international experiences from the EU, UN, India, and other regions to explore the transformation of national accounts, satellite accounts, and environmental-economic frameworks to better capture sustainability, inclusion, and long-term economic resilience.</div><div>Across three integrated parts, the book moves from the present and future of accounting systems for sustainable development to detailed developments in national, regional, and satellite accounts and finally to policy-relevant applications of national accounts. Key topics include the revision of national accounts standards, SEEA and environmental accounting, EU taxonomy and non-financial reporting, natural capital accounting, nonprofit sector statistics, agricultural and public sector accounts, GDP reclassifications, public spending, income redistribution, and the role of green economy technologies. Through systemic frameworks, pilot studies, and policy-oriented analyses, the book demonstrates how accounting can inform evidence-based decisions aligned with sustainability goals. </div><div><br></div><div>Key Features</div><div><br></div><div>Provides an integrated perspective on macro- and micro-level accounting frameworks with sustainability objectives.</div><div><br></div><div><br></div><div>Explores international best practices from the EU, UN, India, and beyond.</div><div><br></div><div><br></div><div>Covers environmental-economic, agricultural, public sector, and nonprofit sector accounting.</div><div><br></div><div><br></div><div>Provides practical examples, pilot studies, and policy-oriented insights.</div><div><br></div><div><br></div><div>Addresses emerging issues such as green economy strategies, non-financial reporting, and digitalisation of accounting systems.</div>