AI-Driven Computational Engineering for Sustainable Development

Effects of News on the Stock Prices Using Machine Learning: A Comparative Study

Author(s): Sapna Jain* and Saurabh Mukherjee

Pp: 110-124 (15)

DOI: 10.2174/9789815324037126010009

* (Excluding Mailing and Handling)

Abstract

With the advent of technology, it has become an area of interest to forecast stock prices based on the news. Important “new news” is most likely to affect the stock price. The growth of social media platforms has enabled users to express their views on commonplace issues. Hence, the feedback from the public and customers is important. Sentiment analysis, also known as opinion mining, is a popular pre-planning exercise for conversations that seek to identify the underlying feelings associated with various text types. Moreover, public opinion research can provide us useful information. Sentiment analysis is a powerful tool with numerous applications. It can be used to understand user attitudes on social media sites such as Facebook and Twitter.

This sentiment analysis helps determine the customer's inclination, which in turn affects market trends. These trends often indicate a shift in stock prices in response to major announcements and significant news. With the aid of machine learning algorithms, suitably training and testing the data, this effect has been studied, and significant price movements have been observed. This paper employs sentiment analysis, machine learning, and deep learning techniques to examine the influence of news on market prediction, diverging from traditional stock structured data analysis.

However, the efficacy and accuracy of sentiment analysis are being hampered by issues with Natural Language Processing (NLP). Recent studies have shown that deep learning models offer a promising approach to addressing the challenges in natural language processing. 


Keywords: Deep learning, Machine learning, Natural language processing, Neural network, News-based stock price prediction, Sentiment analysis.